TOPIC – Selling to Enterprise Blockchain Markets:

 “Advice from Arnaud Auger, Senior Advisor with The Innovation Lab at BNP Paribas Bank in San Francisco.”

Featured Article

Arnaud Sengupta

3 Best Practices for Selling to Enterprise Blockchain Markets
BNP is France’s largest bank with 200,000 employees in 73 countries and 1.98 trillion in assets. BNP works closely with startups in various industries to help them succeed. Arnaud Auger shares three tips for marketing innovative products to industry leaders. Read article.

Featured Content

Criteria Used by Enterprise Marketers to Find the Right Buyers
This research is based on a study of 120 B2B marketers with $250+ million in revenues. (two thirds at least 1 billion)
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Valley of the Boom (TV Docudrama Miniseries, Part 2)
This American docudrama television miniseries premiered January 13, 2019 on National Geographic. The series centers on the 1990’s tech boom and bust in Silicon Valley. Part 2 shows the meeting between Netscape and Microsoft where diplomacy failed and the “browser wars” began. Watch Part 2 here.

National Geographic, (2018/12/14),
Valley of the Boom – Trailer #2 | National Geographic, YouTube Link


René Char (Image: Wikipedia)

René Char was a 20th-century French poet and member of the French Resistance.

“Act wildly and foresee wisely”
— René Char

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To Your Success
Sincerely, Derek Little

Derek Little
Derek Little is the Founder and Editor-In-Chief of He reports on business-to-business enterprise technology that is changing the world.